Sapio Research surveyed 1620 consumers in North America, Asia, Europe and Latin America to find out how people view their mobile operators in terms of digital services and leadership.
The survey results answer the following questions:
The survey results answer the following questions:
- Are mobile operators digital leaders?
- How strong are operators’ brands?
- How often do people engage with their operators using digital channels?
- What do consumers want in terms of digital services from mobile operators?
